Collecting golfer information is like having a license to print money.
With golfer emails, phone numbers, and address, you can put your message, your offers, and your golf course in front of your perfect market at just the right time – giving them no choice but to play golf.
If data collection is not one of your top 5 PRIMARY FOCUSES, you are in BIG TROUBLE.
If you cannot reach golfers with your offers, you are doing the classic hope marketing. (Which you may not even know you are doing…)
Sitting there hoping golfers come. Relying on good weather, holiday weekends, and small miracles to fill your tee sheet.
Good luck. You better be going to church a lot… because miracles don’t happen often. Odds are your course will be like all the others that are for sale. Or maybe you will be like many other X-course operators that are looking for work.
If you want to make lead generation the core of your business, if you want to collect golfer information you can leverage to sell more tee times, memberships, and widgets, and if you want more golfers coming to your course:
Apply to become a client